Mourinho, who manages Fenerbahce, appears in the campaign enjoying the simple pleasures of life, like sipping an espresso, sitting leisurely at a street cafe, enjoying a pastry while reading the newspaper, and holding a football in his arm. The shoes are a departure from the first two Sambas that JJJJound made, which were plays on the original colorways of the shoe. Those included a black pair with white stripes, and a white pair with black stripes, both with gum soles and yellow liners.