As the world's largest sports brand, Nike has countless sports superstars in various fields, among which NBA player LeBron James is definitely in the top ranks and can enjoy the highest treatment.
Not only did it sign a lifetime contract with Nike with a total value of more than $1 billion a few years ago, this year Nike also named a new innovation center in the Oregon World Headquarters (WHQ) campus as "LeBron James Innovation Center."
Recently, news came out that Nike will work with James to build the product line of the Premier League football club Liverpool. This time fans who like James and Liverpool are really happy for the double chef.
As we all know, Nike is one of Liverpool’s sponsors; at the same time, James also invested in Liverpool and is regarded as the club’s small owner. He has worn Liverpool’s jersey many times before.
Pic via：brkicks
The news was announced by the chairman of Liverpool in his own name. At the same time, he also said: Nike is developing 7 to 8 James football products.
This multi-party cooperation not only further expands James' influence in the sports field, but also enriches the single varieties of James' personal product line.
At present, the news has not been officially announced. I don't know what kind of single product you most want? We will continue to update the report for follow-up news!
